Google Guaranteed: What It Means and How It Benefits Your Business
Lucas Dantas
April 17, 2023
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Google pays by the click website owners who choose to be part of the Display Network. In average, a website with 10,000 access per month can earn approximately $400.00 each month. Google AdSense is where you can manage what types of ads you would like to exhibit on your website, so you can hide ads of competitors and tailor it based on what your audience is more likely to engage with.
Currently, more than 80% of the websites and blogs of the entire internet are part of the Display Network, to put in numbers that represents more than 2 millions websites in total. Therefore, advertisers have the chance to reach more consumers quickly, easily and in a targeted way.
There are different ways to target your ads on the Display Network, you can do it based on keywords, specific websites, blogs and apps, content, user interests, parental status, household income, gender, age and other demographic data, and even remarketing. With this segmentation power, you can reach your target audience and get return of investment in your campaigns.
Besides having the control of how much you want to spend daily, the Display Network supports many ad formats, such as display banners, text, videos or interactive ads, the advertiser can choose the best format for your specific campaign and compare results across ads.
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